In "Media, Culture & Society: A Critical Reader," the editors argue for the interactive nature of media and society. What higher-order critical perspective do they introduce to analyze this relationship?
1
The deterministic role of societal structures in shaping media output.
2
The isolated development of media independent of social context.
3
The dialectical process where media and societal norms continuously reshape each other.
4
The primacy of economic interests in dictating media evolution.