Teaching UGC NET Mock Test Series 2025 (Paper 1 & 2) Marketing Officer Product Life Cycle Distribution Channels
'A channel structure in which producers, wholesalers, and retailers act as a unified system. One channel member owns the others, has contracts with them or has so much power that they all cooperate.' ?
The above description pentains to which of the following concepts?
1
Conventional Distribution Channel
2
Vertical Marketing System
3
Franchise System
4
Horizontal Marketing System