Teaching UGC NET Mock Test Series 2025 (Paper 1 & 2) Business Environment and International Business Socio-cultural factors and their influence on business Theories of international trade
Given below are two statements labeled Assertion(A) and Reason (R). Read the statements and answer the question that follows:
Assertion (A): International product standardization is the least costly in terms of both. manufacturing and marketing costs for the company. So companies should bring uniformity in their marketing mix elements
Reasons (R): No change in the product itself is required for marketing overseas but many items may require some adaptation for making them suitable for foreign markets.
Which of the following options is correct?
1
Both the statements (A) and (R) are correct and (R) is the correct explanation of (A)
2
Both (A) and (R) are correct but (R) is not the correct explanation of (A)
3
Statement (A) is correct but (R) is incorrect
4
Both statements (A) and (R) are incorrect