Match List I with List II:
|
List- I PLC Stage’ |
List – II Communication Strategy |
||
|
A. |
Introduction |
(I) |
Stress. brand differences and benefits and encourage brand switching |
|
B. |
Maturity |
(II) |
Build awareness and interest in the mass market |
|
C. |
Growth |
(III) |
Reduce to minimal level needed to retain customers |
|
D. |
Decline |
(IV) |
Build product awareness and trial among dealers |
Choose the correct answer from the options given below -
1
(A) - (IV), (B) - (III), (C) - (I), (D) - (II)
2
(A) - (IV), (B) - (I), (C) - (II), (D) - (III)
3
(A) - (II), (B) - (I), (C) - (IV), (D) - (III)
4
(A) - (II), (B) - (IV), (C) - (I), (D) - (III)