Teaching UGC NET Mock Test Series 2025 (Paper 1 & 2) Marketing Management Concept and approaches Market segmentation, targeting and positioning
On which of the following bases buyers are divided in psychographic segmentation?
A. Loyalty status
B. Life style
C. Buyer-readiness stage
D. Values
E. User status
Choose the correct answer from the options given below:
1
B and D only
2
A, B and D only
3
B, C and E only
4
A, C, D and E only