Match the following :
|
List – I (Pricing strategy) |
List – II (Product Category) |
||
|
a. |
Rapid skimming |
1. |
Industrial goods (Innovative) |
|
b. |
Slow skimming |
2. |
Consumer goods |
|
c. |
Rapid Penetration |
3. |
Local goods |
|
d. |
Slow Penetration |
4. |
F M C G |
1
a - 1, b - 2, c - 3, d - 4
2
a - 4, b - 3, c - 2, d - 1
3
a - 3, b - 4, c - 2, d - 1
4
a - 2, b - 1, c - 4, d - 3