Match the following:

 

LIST I

Modules of CRM

 

LIST II

Services

A. Contact Management I. This automates the simple, repetitive tasks involved in sales, such as tracking interactions with customers and processing sales orders.
B. Sales Force Automation II. This involves managing and analyzing customer interactions throughout the customer lifecycle, with the goal of enhancing customer service relationships and assisting in customer retention.
C. Marketing Automation III. his is the use of software to automate marketing processes such as customer segmentation, customer data integration, and campaign management.
D, Customer Service and Support IV. This is focused on providing support to customers before, during, and after the purchase of products or services to enhance customer satisfaction.

1
A-III, B-I, C-IV, D-II
2
A-II, B-I, C-III, D-IV
3
A-II, B-IV, C-I, D-III
4
A-I, B-II, C-IV, D-III

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