Comprehension Passage

Directions: Read the passage given below and answer the questions by choosing the correct / most appropriate options.

Over the last few years, e-commerce has become an indispensable part of the global retail framework. Like many other industries, the retail landscape has undergone a substantial transformation following the advent of the internet, and thanks to the ongoing digitalization of modern life, consumers from virtually every country now profit from the perks of online transactions. As Internet access and adoption are rapidly increasing around the globe, the number of digital buyers worldwide keeps climbing every year. According to the latest calculations, e-commerce growth will accelerate even further in the future.

Internet users can choose from various online platforms to browse, compare, and purchase the items or services they need. While some web series specifically target B2B (business-to-business) clients, individual consumers are also presented with a vast number of digital possibilities. As of 2020, online marketplaces account for the largest share of online purchases worldwide. leading the global ranking of online retail websites in terms of traffic is Amazon. In terms of the gross merchandise value (GMV), Amazon ranks third behind Chinese competitors Taobao and Tmall. Both platforms are operated by the Alibaba Group, the leading online commerce provider in Asia.

One of the most visible trends in the world of e-commerce is the unprecedented usage of mobile devices. As the adoption of mobile devices is progressing at a rapid pace, especially in regions that lack other digital infrastructure, mobile integration will continue to shape the shopping experience of the future. M-commerce is particularly popular across Asia, with South Korea generating up to 65 percent of its total online transaction volume via mobile traffic.

What accounts for the increasing popularity of mobile devices in certain regions of the world ?

1
Ease of use 
2
Lack of other digital infrastructure
3
Low cost of mobile devices
4
Incentives by mobile phone manufacturers

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