In the context of consumer theory in microeconomics, which statement best characterizes consumers' preferences?

1
Consumers will always prefer more of one good and less of another, regardless of other factors.
2
Consumers always prefer the allocation of bundles where the marginal utility of consumption is the same for all goods.
3
Consumers shape preferences considering product diversity, personal tastes, and diminishing utility.
4
Consumers form their preferences solely based on the price and availability of individual goods, without reference to the overall bundle.

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