Match the following:

List I List II

Library Law Marketing Implications

I Library is a growing organism A
Repackaging information into appropriate form, availability of information when they need.

II Every reader his/her book B
Publishing value and benefits promotional campaign, advocacy, public relations, personal communication, etc.

III Every book its reader C
Mobilising resources, dealing with uncertainty about future user needs, new services, new customer groups etc.

IV Save the time of the reader D Collecting and interpreting information, understanding the needs of users and matching them with the organisational resources.

Question

List I		List II
Library Law		Marketing Implications
I	Library is a growing organism	A	Repackaging information into appropriate form, availability of information when they need.
II	Every reader his/her book	B	Publishing value and benefits promotional campaign, advocacy, public relations, personal communication, etc.
III	Every book its reader	C	Mobilising resources, dealing with uncertainty about future user needs, new services, new customer groups etc.
IV	Save the time of the reader	D	Collecting and interpreting information, understanding the needs of users and matching them with the organisational resources.