Match List 1 with List 2

List-1

List-2

 A. Consumer clinics

 1. Consumers shop in a store simulated on the computer screen by touching product image on the screen and purchasing it by touching the picture of a shopping cart.

 B. Market experiments

 2. It is the simulation of consumer behavior using computer models based on the theory of complexity to assess the impact of managerial decisions.

 C. Virtual shoping

 3. These are conducted in the actual market place with similar socio-economic characteristics to record consumer responses consequent to given change(s) in demand determinants

 D. Virtual management

 4. These are laboratory experiments in which the participants are given a sum of money and asked to spend it in a simulated store to see how they react to changes.


Choose the correct answer from the options given below:

1
A - 2, B - 3, C - 1, D - 4
2
A - 4, B - 3, C - 1, D - 2
3
A - 3, B - 1, C - 2, D - 4
4
A - 4, B - 3, C - 2, D - 1

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