Which of the following statements are applicable to value-based pricing concept?

A. Design product to deliver desired value at target price

B. Set target price to match customer perceived value.

C. Determine costs that can be incurred.

D. Convince buyers of product's value.

E. Assess customer needs and value perceptions.

Choose the most appropriate answer from the options given below:

1
A, B, C and E only
2
A, B, C and D only
3
B, C, D and E only
4
A, D and E only

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