Read the given passage and answer the questions that follow:

A reading culture is an environment where reading is championed, valued, respected, and encouraged. Reading lies at the heart of the curriculum, and it's of the upmost importance to a child's personal, social, and academic success, as well as their general wellbeing. Creating a reading culture should not be the responsibility of an individual. It takes dedication, perseverance, and effort. It's led by an enthusiastic and dedicated senior leadership team, and advocated by every pupil, parent, career, and staff member in the school community. If reading is to become a lifelong habit, then people must see themselves as participants in a community that views reading as a significant and enjoyable activity. Parents and the home environment are essential in fostering a love of reading. Where a reading culture exists, children read of their own free will, on a regular basis. Students select their own reading material, at a time and place of their choosing. They are willing and active participants, who anticipate the satisfaction they'll get from picking up a book.

To make sure children don't experience reading difficulty and demotivation, we should ensure students become fluent and engaged readers from an early age. Creating a reading culture where students are disaffected, hold negative attitudes, and whose reading ages are well below chronological, can be challenging, but not impossible. Building a strong reading culture puts reading at the forefront of school improvement. A creative and exciting reading culture not only breeds capable and committed readers, it boosts wellbeing, community connectedness, and student outcomes. Children will need high levels of literacy in so many aspects of their lives. Not only is reading required for success in future employment, an ability to read will help children in future relationships, when running a household, and when navigating all aspects of their personal lives. Only competent readers will be able to access the wonders of the curriculum, and thus improve their life chances.