Teaching UGC NET Mock Test Series 2025 (Paper 1 & 2) Marketing Officer Product Life Cycle Branding, Packaging, Labelling, Standardisation & Grading
When two separate companies or two divisions within the same company agree to place both of their respective brands on a particular product or enterprise, this arrangement is termed as :
1
Differential Branding
2
Cobranding
3
Dual Branding
4
Both Cobranding and Dual Branding