Which of the following are features of the qualitative research paradigm?

A. The research is concerned with understanding the social phenomena from the participant's perspective

B. It seeks to establish relationships, among variables and explains the cause of changes in measured social facts

C. It is conducted in actual settings as the direct source of data and the researcher is the key instrument

D. It is concerned with the process rather than simply with outcomes or products

E. It attempts to establish universal context-free generalization

Choose the correct answer from the options given below: