Which of the following best explains how the extended Marketing Mix (7 Ps) addresses the limitations of the traditional 4 Ps?
1
It focuses on digital marketing strategies in addition to traditional methods.
2
It incorporates elements like People, Process, and Physical Evidence to address service-based marketing challenges.
3
It emphasizes pricing strategies tailored to global markets.
4
It extends the scope of the product offering to include intangible benefits.
5
It merges branding strategies with distribution networks for market expansion.